How to capture Standard Operating Procedures in 5 easy steps

Putting together engaging instructional video is not difficult but it does take some time and skills to get it right. Here are 5 steps to think about when you are capturing video of a standard operating procedure:

  1. Plan your video. Plan what content you will cover. Whether or are capturing proper machine maintenance and operation or presenting core company values, here are the components that you should consider in planning your video:
    • Objectives – what are the key takeaways for your viewers?
    • Create an outline – create a list of the topics your video will cover.
    • Target video length – Keep it short and concise, bite-sized videos are better. You may consider breaking up your video into multiple 2 to 4 minute segments for easy digestion.
    • Pick your subject matter expert – select someone from within your organization who is a subject matter expert and who can assist with the planning and content, or wants to spend a little time in front of the camera. Additionally, have a simple "Release form" signed and if you have a Union based environment make sure you get appropriate approvals if necessary.
    • Select a date for a practice run and preliminary video shoot. This is a great learning experience and it ensures you achieve the best results when you shoot the final video.
    • Choose a location for your shoot as well as other tools you will use such as screen recorders, PowerPoint (great support for video in Office 2016).
    • Determine your budget and crew needs for the video. Keep in mind that a great instructional video requires nothing more than a subject matter expert and a camera operator, plus equipment like a camcorder, tripod and wireless microphone. Also, ensure that proper lighting is factored in.
  2. Understand the basics of instructional video. Start your video by introducing your speaker and outlining what will be covered in the video. Present the material, add in pertinent interactions and questions to reinforce learning and then wrap up your video with a summary of what the viewer has just seen. The other important factor to think about is connecting to your learner – in the case of filming a standard operating procedure such as changing a blade on a machine safely, intersperse interactions, such as quizzes, with face time from your presenter to keep your listeners engaged.
  3. Pre-production and practice. Work through the course outline with your subject matter expert well ahead of time, leaving plenty of opportunity for fine-tuning. The more comfortable your presenter is on-screen, the more engaged your viewers will be. Let your expert’s personality shine, and don’t worry about aiming for perfection.
  4. Shoot your video. Again, focus on making your expert feel comfortable in front of the camera. Breaking the filming up into short segments can help with this. Keep the process simple and fun, and your results will be very powerful.
  5. Post-production. Review the video with necessary team members, and then edit accordingly. Add interactivity, questions and testing and then you are done.

Let us know if you have any "how to" questions, we are happy to help.